She’s International Boutique

The story below is a preview from our March/April 2017 issue. For the full story Subscribe today, view our FREE interactive digital edition or download our FREE iOS app!


Bringing the world’s fashion to Roanoke.



You may have already spotted one of downtown’s newest additions, She’s International Boutique. Now located at 108 Market Street, this boutique carries a multitude of items including clothing, jewelry, designer bags and more, many handcrafted and imported from many countries.

Diane Speaks, a former flight attendant who found herself needing a Plan B, loves to shop and felt it was the perfect fit. She originally opened her store in Salem, where she’s lived for over a decade. As she brought items in from all over the world, her boutique grew so large that she needed to change the location.

She now finds herself in a “dream spot” downtown, right across from Billy’s and the Taubman Museum of Art. She’s thrilled with the location, and says the city works well with her to make sure parking, which is her biggest battle, isn’t a dealbreaker for shoppers.

Speaks, a military brat raised in London, Japan and New Jersey, married her Baltimore-bred husband 45 years ago in Japan. They have four children, each hard at work on their own successes, and Speaks is proud of her previous career in airline travel.

While Speaks also buys US products, most of her items are ones you can’t find in America. Shoppers will find jewelry from Turkey, jeans from Brazil, purses from Amsterdam and London, pashminas from India and so much more. It’s the perfect way to bring parts of the world right into your own closet!

While many visitors are tourists, Speaks wants Roanokers to know about the great items in her store. She’s International Boutique has items of all price ranges, whether it’s luxury jeans that make you look like a celebrity, or jewelry for under $20. They also do personal shopping for clients.

“We know a lot about our clients and their style, how they love to dress,” Speaks says. “Shopping for them, I can find things that fit her, and if not, there’s no obligation to purchase. Women love that special touch.”

Some items, such as the pashminas, can be ordered in advance and with the color of your choice, which is convenient for weddings or bridal parties. Many have Virginia Tech or other school colors that work as great gifts, or you can have them custom-made.

In addition, She’s International Boutique is doing a program through the United Way for support and education. For every piece of star jewelry sold, or scarves and jewelry with a star on it, 30 percent goes to RYSE for United Way to help families and children get off the streets.


… for the rest of this story and more from our March/April 2017 issue, Subscribe today, view our FREE interactive digital edition or download our FREE iOS app!

Author

You Might Also Like:

Local Colors Festival May 16 Elmwood Park

Events Calendar May/June 2026

Top May and June Events Around the Roanoke Area
Bruce and Peggy Todaro on the deck of the Green Goat, with the Wasena Bridge behind them.

Wasena Will Come Full Circle Soon

The new bridge, skate park, and blueway will be welcomed by pedestrians, businesses, and customers. 
Artist Casey Murano discussed her watercolor, Come On, Surprise Me, at an artist talk.

Inspired by Nature

The celebration of a heralded book leads to ongoing community projects.
Artist Brian Counihan, Roanoke Arts and Culture Coordinator Douglas Jackson, and other artists and community members create people-centered floats for this year’s Daisy Art Parade in the main floor of Art Project Roanoke, located in the heart of downtown.

Where Everyone’s an Artist

Art Project Roanoke hosts community events on the first floor and artist studios above.
Group photo from one of the two national events Tincher Pitching did this winter in Roanoke, the Pitching Summit.

From Buchanan to the Big Leagues of Softball

When his daughter asked him to teach her how to pitch, Denny Tincher began a journey that would produce a national champion, a historic no-hitter, and a softball training empire rooted in the Roanoke Valley.
Dan Smith / Patrick Harrington

Do You Know… Dr. Mary McDonald?

Dr. Mary McDonald takes her message and her care for large animals worldwide.
This is a 1959 aerial view of Victory Stadium along Reserve Avenue SW.

The Game Changer

In 1961, an NFL exhibition game in Roanoke changed the city and professional football.
The Roanoker May June 2026 Best Of Roanoke Editors Note

Pride in Our People

Our annual Best of issue shows what makes Roanoke strong, resilient, and unmistakably local. 
Vinton’s Historic Gish Mill

Then and Now: Vinton’s Historic Gish Mill

From a 1797 grist mill to future dining and apartments, Vinton’s historic site endures.